El comercio
E – se ha convertido en una fuerza económica que ha afectado cambios culturales significativos. Amazon y Etsy son dos grandes fuerzas comerciales de e – que actúan como un mercado para una variedad de productos. Estos dos gigantes del mercado experimentaron un crecimiento fenomenal y han expandido su cartera a muchas áreas. Estas plataformas ayudan a las pequeñas empresas a llegar a un público más amplio y les ayudan a crecer. Ser un mercado virtual es la única similitud válida de que estos dos gigantes comparten el descanso es una historia diferente.
Amazon vs Etsy
La principal diferencia entre Amazon y Etsy es que Amazon permite a sus vendedores vender cualquier tipo de bienes legales bajo el cielo, mientras que Etsy es un mercado para la venta de antigüedades y artesanales que tienen veinte años o más. Amazon y Etsy son mercados líderes en su competencia principal. Amazon es la marca más valorada y se encuentra entre las cinco grandes compañías.
Amazon es una empresa multinacional con cuarenta filiales que atienden a diferentes necesidades del mercado. Amazon Cloud es uno de los mayores proveedores de servicios en la nube en el mercado y es una de las subsidiarias de Amazon. Amazon también se ocupa de un mercado donde cualquiera puede establecer su tienda para un pago según el tipo de productos. Ha cambiado el mundo del comercio y se ha convertido en un mercado para todo. No impide que nadie venda mientras los bienes y servicios vendibles sean de naturaleza legal.
Etsy también es un mercado que permite a los vendedores vender sus productos pero en una categoría definida. Solo los productos en la categoría de antigüedades y hechos a mano se pueden vender en la plataforma. Etsy, sin embargo, también proporciona un servicio llamado Patrón que permite a las personas configurar su propia tienda en línea. La plataforma permite a las personas vender productos directamente a sus clientes. Tiene más de 60 millones de productos en exhibición en el mercado. La plataforma en línea cuenta con una base de vendedores de 2.1 millones y una base de clientes de más de treinta – nueve millones.
Tabla de comparación entre Amazon y Etsy
Parámetros de comparación Amazon bajo el sol. Solo se venden antigüedades hechas a mano. Competición para vendedores Tiene menos competencia entre los vendedores. Tiene mucha competencia entre los vendedores. Comunidad No tiene ninguna base comunitaria. Tiene una comunidad fuerte. Cargos Carga un precio fijo por cada artículo que se muestra a la venta. Los cargos difieren según los bienes y servicios.
¿Qué es Amazon?
Amazon es una palabra confusa ya que la empresa matriz tiene tantas filiales. Cada subsidiaria se especializa en uno u otros servicios o bienes que proporcionan. Algunos servicios como Twitch, que es una plataforma de transmisión, no muestran ningún parecido con la compañía, pero son una subsidiaria de Amazon.
Amazon nació de un garaje como un mercado de libros en línea. La compañía se expandió dramáticamente y ahora tiene más de cuarenta compañías subsidiarias. La empresa minorista en línea invierte en una cartera que va desde una tienda en línea hasta una empresa satelital.
La compañía es uno de los empleadores más grandes en los EE. UU. Con el segundo lugar en general. encabeza el gráfico en varias carteras, como el mercado en línea, la asistencia de inteligencia artificial y muchas más. También tiene una subsidiaria llamada Zoox que vende vehículos autónomos.
La compañía adquirió todo el mercado de alimentos por más de trece mil millones ayudando a la compañía matriz Amazon a expandir sus huellas globales como minorista físico. Su innovación y capacidad para incorporar tecnología de manera eficiente lo han convertido en el mayor disruptor del mercado tradicional.
Sin embargo, Amazon se ha ganado una reputación notoria en lo que respecta a las prácticas del mercado. Se le culpa por su comportamiento anticompetitivo -, ya que tiende a adquirir todas las empresas que considera una amenaza para su existencia. La compañía también enfrenta una reacción violenta ya que la cultura laboral en Amazon es altamente competitiva y exigente. La compañía, a pesar de todas las acusaciones, sigue creciendo y se ha convertido en uno de los cinco gigantes de las compañías tecnológicas estadounidenses.
¿Qué es Etsy?
Etsy es una empresa pública que ofrece un mercado para vendedores. A diferencia de Amazon, este mercado está abierto exclusivamente para vendedores de antigüedades y vendedores de productos hechos a mano. La compañía tiene más de 60 millones de artículos en exhibición en el mercado.
Tiene una de las bases de empleados más grandes que asciende a mil cuatrocientos. La compañía tiene su sede en Brooklyn, Nueva York, EE. UU. La compañía permite a las personas comprar artículos del mercado simplemente buscando el producto o uno puede navegar desde la lista de productos en diferentes categorías.
El mercado en línea es muy popular entre los vendedores como un negocio secundario – y también es un buen lugar para comprar productos hechos a mano con productos reciclados o reciclados. Para garantizar la fiabilidad, el mercado en línea proporciona la función de retroalimentación de positividad. Las personas pueden compartir los comentarios en función de su experiencia con el vendedor.
La compañía también proporciona un servicio de comercio e -, a saber, Patrón que permite a los vendedores configurar su propia tienda en línea. El patrón se encuentra en su fase inicial de formación, pero ha heredado algunas características interesantes, como el inicio de sesión fácil de la empresa matriz. La compañía Etsy, inc cobra una tarifa por cada bien en exhibición en su plataforma de mercado. El monto de la comisión se fija en un cierto valor. La compañía es una de las compañías más grandes y en mayor crecimiento en el campo.
Diferencias principales entre Amazon y Etsy
- Amazon tiene más de cuarenta filiales y disfruta de una gran variedad de productos y servicios, mientras que Etsy solo se dedica a antigüedades y productos hechos a mano.
- Amazon es una de las compañías más grandes y forma parte de las cinco principales compañías en los EE. UU., Mientras que Etsy es una compañía pequeña.
- Amazon tiene la segunda base de empleados más grande -, mientras que Etsy es una empresa muy pequeña en comparación en términos de la base de empleados.
- Debido a la variedad en la cartera, los vendedores de Amazon enfrentan menos competencia, mientras que debido al número limitado de artículos vendibles en la plataforma, los vendedores enfrentan una dura competencia.
- Amazon se estableció en el año 1994, mientras que Etsy se estableció en el año 2005.
Síntesis
Amazon y Etsy son bo0t marketplace y también tienen otras carteras. Amazon trata una variedad de cosas como la computación en la nube, el servicio de transmisión, etc. Amazon es uno de los mayores disruptores del comercio y el mercado tradicional. Ha revolucionado el mundo y se ha convertido en la compañía líder mundial en muchos campos. Dirige el mercado de la computación en la nube, servicios de IA, etc.
Amazon ha obtenido algunas críticas durante el año debido a su naturaleza expansionista y algunas prácticas. Etsy es una pequeña empresa que se dedica a productos como cosas viejas como joyas, etc. que tienen al menos veinte años. La compañía también permite a las personas vender productos hechos a mano. El patrón de Etsy permite a las personas establecer su propio mercado donde puedan vender sus productos por su cuenta.
- https://search.proquest.com/openview/609d56dc50dc2e5d5b4089e2415b28d7/1?pq-origsite=gscholar&cbl=18750
- https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3682573
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